Thursday Tools: Tracking Offsite Referrals

Ever wonder if anyone visits the websites or blogs you've been inspired by? Or the store fronts you window shop at or the items you want to fill your home or closet with? Does the position of a referral make a difference? Does anyone follow the links in captions or credits? Google Analytics can yield some clues. First you have to add some code to the links you want to analyze. (This can be incredibly time consuming.) Here's an example of a default link: a href="http://www.gemkitty.com/custom-jewelry/necklaces#style=zoe&gem1=tigb14fof&metal=thin-gold-chain" Here's an example of a link set up to track events: a href="http://www.gemkitty.com/custom-jewelry/necklaces#style=zoe&gem1=tigb14fof&metal=thin-gold-chain" target="_blank" onClick="recordOutboundLink(this, 'Outbound Links - Within Post, Caption', 'gemkitty.com/custom-jewelry/necklaces#style=zoe&gem1=tigb14fof&metal=thin-gold-chain');ret...